Prada S.p.A.·Consumer Cyclical

Disney and 20th Century Fox's "The Devil Wears Prada 2" opened the summer movie season with $77 million in ticket sales. Globally, the sequel tallied $233 million for its first three days in theaters, a whopping 72% of what the original "The Devil Wears Prada" generated during its entire theatrical run in 2006.

'Devil Wears Prada 2' Producer Wendy Finerman joins 'Fast Money' to talk the kick off to the summer movie season, the state of the entertainment business, and much more.

Hollywood is using warm fuzzies for decades-old pop culture to draw audiences to theaters.

The fashion house's sales rose 10% on year at constant currency. Excluding the contribution from Versace, retail sales were up 1% compared with the same period a year earlier.

The original 2006 movie chronicled the world of fashion magazines at their peak, but since then ad pages and Vogue's legendary September issue have been cut in half.

The Devil Wears Prada 2" brings back the flash and fashion of the original film but also offers insight into a transformed media landscape, its stars and makers said at the movie's European premiere in London on Wednesday.
Prada S.p.A., together with its subsidiaries, designs, produces, and distributes leather goods, handbags, footwear, apparel, and accessories in Europe, the Americas, the Asia Pacific, Japan, the Middle East, and Africa. It offers its products under the Prada, Miu Miu, Church's, and Car Shoe brands. The company also provides eyewear and fragrances under licensing agreements, as well as operates in the food sector under the Marchesi 1824 brand. As of December 31, 2021, it had 635 directly operated stores. The company also sells its products through a network of approximately 26 franchise operated stores; multi-brand stores; luxury department stores; independent retailers; and online retailers. In addition, it engages in the event management and real estate business, as well as operates duty-free stores. The company was founded in 1913 and is headquartered in Milan, Italy. Prada S.p.A. is a subsidiary of Prada Holding S.p.A.
Consumer Cyclical
Luxury Goods
15,216
2012-04-18
0.80